AI & Automation
AI models for brands
from 700 $Photo and video content produced with virtual models adapted to your brand style. New material without constantly organising shoots and production.
About the service in detail
AI models for brands make it possible to create visual content using digital characters or models that match the style, positioning and communication principles of the brand. Content stays recognisable and the production of marketing material becomes far more flexible.
Such solutions are most often used for social media content, ad campaigns, product catalogues, marketplaces, corporate websites and presentation materials. The approach is especially effective when a company needs new visual material regularly or works with several markets and audiences at once.
Virtual models can serve as permanent brand representatives or as separate characters for individual campaigns. Visual consistency holds even when material is produced at scale for different communication channels.
We analyse the brand platform, the visual style and the tasks of the content team, and from that build the concept of the digital model and the rules for using it. Making the character recognisable and consistent with the company's communication standards is a key part of the work.
We create the base characters, set up the content generation processes and prepare a set of scenarios for use in marketing activity. Where needed, we adapt the models to different products, audiences, campaigns or markets.
We work with image generation tools, approaches to maintaining a single visual style and the mechanics of producing content in series. Particular attention goes to keeping the digital characters recognisable regardless of format, location, clothing or advertising scenario.
Solutions can be built into the production of advertising material, social media content, video and corporate resources. One system of visual characters then serves every communication channel, without organising a separate photo shoot for each project.
As the brand develops, digital models can be extended with new characters, use cases and content formats. Content production scales, and material adapts quickly to new tasks without losing visual consistency.
